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Kyle Schurman

CES 2013: Advanced Zoom Cameras Dominate Fujifilm Announcements

By January 11, 2013

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Although basic point and shoot cameras have been a staple of Fujifilm's digital camera lineup in recent years, the company's announcements at CES 2013 are geared toward higher-end models, especially those with large optical zoom lenses.

The nine Fujifilm cameras announced at CES 2013 are:

  • FinePix HS50EXR. The 42X optical zoom lens on this camera ($550) is impressive.
  • FinePix HS35EXR. Look for a 30X optical zoom lens with the HS35EXR ($400).
  • FinePix S8200. This 40X optical zoom camera ($300) is similar to the S8300, offering an electronic viewfinder.
  • FinePix S8300. Yet another new Fujifilm camera with a huge zoom lens, the S8300 ($310) has a 42X telephoto lens.
  • FinePix SL1000. The SL1000 ($400, pictured here) contains the largest zoom lens I've seen in a fixed lens camera at 50X.
  • FinePix T550. The T550 ($160) is an upgrade to last year's FinePix T400.
  • FinePix XP60. This tough, waterproof camera ($200) can shoot at16MP of resolution.
  • X20. With a high-end 2/3-inch image sensor, the X20 ($600) builds on past success of the X10 fixed-lens camera.
  • X100s. Improved response times should give the X100s ($1,300) an advantage over last year's X100 from Fujifilm.

This is an interesting list of cameras from Fujifilm, most of which are geared away from the basic point and shoot cameras of the past and more toward intermediate and advanced fixed-lens cameras. Check back with my blog closer to the actual release date in March for all nine of these cameras for more information.

Photo courtesy Fujifilm

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